Coca-Cola entered the pandemic having recently launched a state-of-the-art global cash flow forecasting system. This technology and process initiative has proved its worth in the face of 2020’s unprecedented challenges.
The pandemic exerted a variety of pressure on corporate cash forecasting processes. Some firms required a complete forecasting overhaul to cope, while others that were less affected could fine tune their operations.
Food retailers and software companies may have fared better than others during the Covid-19 crisis – but firms like Walmart and Citrix have still faced plenty of challenges, from securing liquidity to forecasting future cash flows.
What do you do when millions of dollars in payments made to your company need to be refunded en masse? That was the unprecedented challenge that corporate treasurers in the travel sector faced this year as a result of Covid-19.